Pay Per Click Reseller Program: Grow Your Agency with White-Label PPC Services

What Is a Pay Per Click Reseller Program?  

A pay per click (PPC) reseller program lets digital agencies sell Google Ads and example Ads services without the overhead of running the campaigns themselves. The program is completely white-labeled—so the reseller does the operational heavy lifting and the agency’s brand stays front and center for the client.  

 

Agencies keep the client relationship, decide how much to charge, and receive campaign management from certified PPC professionals.  

Who Should Use a PPC Reseller Program?  

A PPC reseller program is ideal for:  

• Web design agencies that want to add recurring ad management to their services  

• SEO firms that want to round out their offerings with paid traffic  

• Freelancers who juggle multiple clients and need a scalable solution  

• Marketing consultants who devise strategy but don’t manage ads  

• Print and media companies moving their clients into digital channels  

These firms tap into the reseller’s existing team and technology, allowing them to grow revenue quickly—without the need to hire Google Ads experts.

 

What Does the Reseller Handle?

A full-service PPC reseller like SEO Resellers Canada manages:

Account creation and Google Ads setup

In-depth keyword research and competitor audit

Ad copywriting, A/B testing, and ad group optimization

Geo-targeting, scheduling, and audience segmentation

Conversion tracking setup and call tracking integration

Weekly performance analysis and bid adjustments

· 

All reports and dashboards are white-labeled to match your brand identity.

 

Why PPC Reseller Services Are Profitable for Agencies

 

 Pay-per-click services lend themselves to reliable monthly retainers, especially in sectors such as

·  Mark up PPC services by 50%–150%

·  Generate monthly recurring revenue

·  Retain clients longer by showing immediate ROI

·  Bundle PPC with SEO or social media to create premium packages

 

What Makes SEO Resellers Canada’s PPC Program Stand Out?

 SEO Resellers Canada stands out with one of North America’s most sophisticated white-label PPC programs.

 

Feature	Value to Agencies
Google Ads certified team	Ensures expert-level campaign execution
Real-time white-label dashboard	Transparent performance tracking
Smart bidding automation	Maximizes conversions within budget
Full-funnel CRO support	Boosts lead quality and cost efficiency
Flexible pricing models	Resell at your own margins

Example: A White-Label Success Story  

An Ottawa-based SEO consultant partnered with SEO Resellers Canada’s PPC reseller program in Q1 2024. In just 4 months:  

• Client lead quality surged 62%  

• Acquisition time for new clients fell from 2 weeks to 3 days  

• 94% of PPC clients stuck with them past 90 days  

• The firm now offers SEO and PPC in every proposal.  

 

How to Join a Pay Per Click Reseller Program  

Becoming a PPC reseller with SEO Resellers Canada takes just a few steps:  

1. Book a no-cost strategy call  

2. Pick from white-label packages or custom plans  

3. Get onboarding templates and checklists  

4. Launch with full fulfillment and reporting  

5. Expand your client list while we handle execution.